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Greenlights for girls

Company name : VODAFONE

Activity sector : Other

Company category : Large company

 

Encourage

Description of the action

  • Directly inspired 195 girls (11-15) to STEM careers and become our future leaders;
  • Involvment of 60+ Vodafone SCM role-models;
  • Strengthening contribution to local community.

Context

  • Inspiring girls from lower socio-economic backgrounds into STEM.
  • Provided coaching andmentoring opportunities with leaders to further encourage empowerment around educational choices.

Objectives

  • To inspire young girls (aged 11 - 15) into Science, Technology, Engineering and Math (STEM) careers and boosting self-confidence to become future leaders.

Approach

  • Built a strong partnership with greenlight for girls (g4g), a Global non-profit organisation, and the Ministry of Education and SCRIPT (Digital Luxembourg) to broaden the global and domestic spotlight on STEM.
  • Further strengthened our community brand in Luxembourg increasing the total number to 195 girls having gone through the programme.
  • Assisted in decreasing the gap in STEM participation and building towards an equal playing field for girls.
  • Promoted the latest technologies and digital finance tools to inspire them to pursue careers in Technology and become our future leaders.

Impact

  • 195 girls aged attended our events, participating in educational workshops, with face-to-face interventions.
  • 60 inspirational leaders from the Supply Chain community through partnership with greenlight for girls and the Ministry of Education.
  • 94% of attendees stated an interest in STEM after the event.
  • At least 20% of our attendees come from lower socio-economic backgrounds from rural Luxembourg.
  • Indirect impact of +500 lives (siblings, friends and teachers).
  • Contributed towards our ambition is to improve 5,000 lives through digital learning by 2025 in Luxembourg (1% of population) and to scale initiative across Vodafone markets.
  • Inspirational engagement with girls by Princess Tessy de Nassau
  • Co-funding through the Ministry of Education

« To do »

  • to partner with greenlight for girls organization.
  • to involve employees to show company culture (diversity / girls inclusion) is aligned with this iniative.
  • to get involved with the local community at their early age to raise fondness for the company.
  • to invite company daughters and nieces.
  • to spread the word: Anything is Possible!

« Not to do »

  • to think something is not possible.

Keywords : Training

Published on 26 September 2019

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